ChartTrendsĀ®

Analyzing Patient-Level Data to Provide Invaluable Insights on Actual Treatment Patterns and the "Why" Behind Treatment Decisions and Therapy Choices

 

ChartTrends are syndicated report series designed to compare what physicians self-report about disease management to what actually occurs at the patient level. Through an in-depth review of specific patient charts, details such as product initiation, switching, concomitant medications and a host of laboratory test and patient demographic variables help define patient types and identify therapy triggers.

Scope:

  • Detailed analysis of patient-level data including patient characteristics,  product initiation, switching, concomitant medications and laboratory values
  • U.S.- and EU coverage
  • Fielded annually
  • 200+ physicians provide chart data for 1000+ patients

 

Sample Questions ChartTrends Series Can Help Answer:

  • What are the patient characteristics and co-morbidities of patients with this disease?
  • What is the length of time from diagnosis to therapy initiation and how has this changed over time?
  • What is the line of therapy for each brand?
  • What is the patient characterization for each brand?
  • Why was the current brand chosen for this patient?
  • What is the length of time on therapy for each brand? How long do physicians wait before switching patients to an alternative agent?
  • For each brand, what are the rates and reasons for switches to and from the product?
  • To what degree was the patient involvement in brand selection?
  • What percent of each brand is "at risk"? If newer agents were available, would physicians be likely to switch?
  • How do certain physician attitudes and demograohics and patient characteristics impact prescribing patterns?

Search Published Reports

 

Publication Plans

 

Contact Sales

 

Deliverables 


  • PowerPoint
  • Patient database (Excel or SPSS)
  • Onsite / webcast presentation
  • Frequency tables and cross tabulations
  • Proprietary questions / report
  • Supplemental analysis
 

Key Users


  • Global Market Research
  • U.S. Market Research
  • New Product Planning
  • Brand Management
  • Business Development
Decision Resources Group brands include: